
TEDD Talks by Ted Dacko
Conducting a Sales Audit To Improve Sales Performance
Entrepreneurs who lack a sales background (most entrepreneurs) often do not fully appreciate all of the things that need to be in place before a company can commercially succeed and grow. As the saying goes: [...]
The Importance of Simplifying Complexity
If you can’t explain it simply, you don’t understand it well - Albert Einstein As an entrepreneur, you are always selling…prospects, customers, employees, investors, partners, market influencers. Always!!! But selling a new concept [...]
12 Critical Questions Your Distribution Partner’s Sales People Have
Not everyone automatically “gets” your product. That’s a pipe dream. When selling through a distribution partner, you need to make sure that you address the fundamental questions that your partner’s sales people have about your [...]
Defending Your Price
Defend Your Price We all know that one of the main objections that prospects have in sales situations is the price of your product. Every potential buyer is going to either question the [...]
Financial Reporting in Early Stage Companies
Financial Reporting in Early-Stage Companies If you don’t know where you’re going, you might end up someplace else (Yogi Berra). If you don’t know where you are, well, you really don’t stand a [...]
Why Your Website May Have a High Bounce Rate
Website Bounce Rates We all understand that the very first place a person or organization goes to learn about your business is to your website. it is, without doubt, the go-to source of [...]
Trying to Use Engineering Thinking to Solve Marketing Challenges
Most founders come from either an engineering or some domain expert background. They are exceptionally knowledgeable about a topic (experts) and come up with an idea that they believe the market will want. Many times, [...]
The Importance of Creative Problem-Solving in Entrepreneurship
I was a math major in college and graduate school, but certainly not a math genius. I struggled to get my graduate degree. But I learned the art and science of problem solving through mathematics. [...]
25 Reasons Your Startup is Not Getting Customer Traction
Most companies spend time in the “Trough of Sorrow”. This is where your company is not doing as well as you would like. You have built your million-dollar product (idea) and are now struggling to [...]
15 Keys To Building a Killer Startup Team
Building a successful tech company without a great team is next to impossible. A great team is made up of a diverse set of individuals, with expertise in their individual area who work together for [...]