Establishing Effective Partnerships

This eBook will explore general concepts that entrepreneurs should consider in selecting and working with a partner. We will explore the partnering relationships and provide guidance on choosing the right partnerships based on your needs and guidelines for how to think about revenue sharing.


This eBook covers:

  • Reasons For Having a Partner Program
  • Good Partnerships Versus Bad Partnerships
  • Your Action Plan for Building a Partner Program
  • Partnership Levels – Gold, Silver, Bronze
  • Questions To Ask Yourself About partnering
  • Questions to Ask a Potential Partner
  • Characteristics of a Good Potential Partner
  • If You Are the Reseller
  • Benefits of Good Partnership Program