15 Steps to Successfully Launching a New Product. This eBook will help explain this problem and provide insights for how to lessen the chance that it will happen. There is a full-proof way to eliminate this issue, but a more comprehensive strategy for product launch and understanding how and when a product is launched will certainly help.
Launching a New Product
This eBook Covers:
- Product Launch is Cross-Functional
- What Makes a Successful Product?
- Why New Products Fail
- Plan For Launching a New Product
- What If Product Launch Still Does Not Work?
- Beware of The Chasm
- Example Customer Discovery Questions
- Product Launch Checklist
- Pilot Program Checklist
- Benefits of Proper Product Launch