Essentials of Strategy Development

This eBook will attempt to broaden thinking around strategy development. We will start with some strategy frameworks. We will then focus on 10 underlying strategy concepts to develop in order to help you think through and develop a winning strategy for your business.


This eBook covers:

  • Some Basic Concepts of Strategy
  • Two Popular Strategy Frameworks
  • Where to Start
  • Questions You Need to Answer to Begin the Process
  • 11 Key Strategy Ingredients
  • Tying It All Together
  • Keep It Simple
  • Metrics
  • Testing Your Strategy
  • Sticking to Your Strategy, Pivoting or Giving Up
  • 5 Reasons Your Strategy May Not Work
  • Benefits of Sound Strategy Development, Communication and Execution