Using Value Innovation to Build Your Company
Everyone talks about innovation, but few actually effectively execute. Innovation for innovation sake is not useful. To be successful, you need to think about “value innovation”. How is your innovative approach valuable to paying customers and how will you describe and promote that value?
This course will discuss an approach for ensuring that you are thinking about innovation properly and not only innovating your product, but your business model and messaging for maximum impact. Make innovation work for you not against you.
Speaker: Ted Dacko